‘Urban’POMADE
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FRESH DROP • NEW ARRIVAL
FOREVER A BUDIMAN
MEN GROOMING & STYLINGUntukmu, BudiMan
Haestic is a lokal haircare brand from the Pearl of the Orient.
The much-needed relaks in the washing station, the swiveling-squeak of the barber chair, and the lingering scents of musky aftershave and woody pomade in the air; our personalized range continues the good work of barbers wherever you are.
Beyond inspiring grooming, we aspire to reveal the best version of every BudiMan – whether you’re on a journey to self-discovery or already segak, all while connecting deeply to heritage with pride.
Empat perkara we hold close.
TUKANG PRIDE
Co-created and endorsed by real barbers.
LOKAL VIBE
Penang-born spirit woven into every drop.
Local heritage crafted for the global stage.
SEGAK INSIDE
Sharp style rooted in true Budiman values.
KESAYANGAN BARBER
The ones your barber reaches for first.
JOIN THE CIRCLEA chair is waiting,Untukmu.
Haestic started in a barbershop. Come sit with us.
For Barbers
Create something with us and earn commissions. Become an affiliate.
JOM COLLABRetail & Distribution
Own a barbershop? Stock Haestic and grow with the circle.
BECOME A PARTNER
Forever ABudiman.